Heights Orthodontics
When Marketing Feels Like
Flushing Money Down the Drain…
Who can you trust?
Ever felt like digital marketing was a bad relationship? Lots of promises, zero follow-through.
That’s exactly where Heights Orthodontics found themselves. This small Michigan orthodontic practice was tired of:
Frustrated, they knew their practice deserved better.
They needed a partner who wouldn’t just throw spaghetti at the wall but bring in concrete strategies for success.
Because honestly?
Their team was exhausted, their growth felt stuck, and they were ready for marketing that actually delivered.
The Solution: A Lead Generation Funnel That Works
Because hoping for the best isn’t a plan.
Marketly didn’t just throw together a plan and cross our fingers. We built a lead generation funnel that worked around the clock, turning clicks into consultations.
We created an orthodontic offer that was impossible to ignore: low monthly payments as affordable as a cell phone bill. This wasn’t some generic “Call us today!” message. It made it tangible.
These weren’t just pretty pages—they were conversion machines. By split testing the landing pages, we doubled their conversion rates from 7% to 16%
Patients could book whenever, wherever, without waiting for a callback. Midnight scrollers? Book it. Last-minute lunch breakers? Done.
What Did Heights Orthodontics Say?
Challenges + Optimization
The growing pains of finding the right patients.
The office faced multiple challenges along the way.
Patients were booking appointments but not showing up. But we kept optimizing the campaign by
Every great system starts with a few hiccups. This one evolved into a lead machine, delivering appointments on auto-pilot and a much happier team.